SOCIAL MEDIA & MARKETING MANAGEMENT
intentional, story-led social media & marketing designed to grow your brand with clarity and consistency.
From social media to your wider online presence, our retainers bring clarity, consistency and structure to your marketing, so everything works together to support your next stage of growth.
WHO WE CAN HELP:
SKINCARE & AESTHETICS
INTERIORS
WELLNESS
FASHION
WEDDING INDUSTRY
COACHES
CREATIVES
LIFESTYLE
SKINCARE & AESTHETICS INTERIORS WELLNESS FASHION WEDDING INDUSTRY COACHES CREATIVES LIFESTYLE
social media & marketing management
Intentional, story-led marketing designed to grow your brand with clarity and consistency.
At Social Style, we take a considered approach to digital marketing - one that goes beyond posting content or following trends. Every strategy is shaped around your business, your goals, and the stage you’re at, ensuring your marketing feels aligned, purposeful and built to support long-term growth.
Our retainers are designed for service-based founders and growing brands who want to show up consistently online, without the pressure of managing it all themselves. Through a combination of strategic direction, content creation and ongoing support, we help you build a digital presence that feels cohesive, elevated and genuinely connected to your audience.
This isn’t just social media management. It’s a more refined approach to your online presence - where your messaging, content and platforms work together to build trust, strengthen your brand and attract the right clients.
We offer three core tiers - Essential, Growth and Premium - each designed to support a different stage of business, with the flexibility to tailor as you grow…
Essentials Package
A foundational package for service-based businesses who are ready to build consistency, show up professionally, and grow visibility - without handing everything over.
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This is our entry-level retainer for brands that want a strong, strategic presence on social media with professional content creation and weekly activity - ideal for those not yet ready for full management, but who want to start making real traction.
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3 x Instagram posts per week
3 x Instagram Stories per week (on alternate days to posts, ensuring consistent visibility throughout the week)
Bespoke Social Strategy delivered in month one (see onboarding below)
Quarterly 30-minute review call to check in, review performance and refine strategy
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From £795/month (inclusive of VAT)
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To ensure we’re building on a solid foundation, all new retainers begin with a full onboarding process and bespoke strategy development. This is charged at a one-time fee of £600, payable at the point of booking to secure your start date.
This covers our full 1-month onboarding process, brand audit, competitor review, content direction, tone of voice, hashtags, and post structure - all delivered as part of your custom brand strategy.
This fee is non-refundable.
A 6-month minimum term applies for this package, which will kick in from the first month of your full retainer fee.
This intentional approach means your content is rooted in clarity and aligned with your brand & goals - not rushed.
Growth Package
For established businesses ready to level up with consistent, multi-channel content and long-term visibility tools like blogs and email marketing.
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This package is designed for brands who are scaling and need expert content support across multiple platforms - with a strong focus on building audience trust, improving visibility, and nurturing leads through regular email and SEO-optimised blog content.
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4 x Instagram posts per week
4 x Instagram Stories per week
2 x Google My Business posts per week (SEO-focused and location-targeted)
2 x branded newsletters or email marketing campaigns per month
2 x SEO-optimised blog posts per month (400–600 words each)
Quarterly 30-minute review call to evaluate performance and realign strategy as needed
Bespoke Social Strategy delivered in month one (see onboarding below)
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From £1,395/month (inclusive of VAT)
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To ensure we’re building on a solid foundation, all new retainers begin with a full onboarding process and bespoke strategy development. This is charged at a one-time fee of £600, payable at the point of booking to secure your start date.
This covers our full 1-month onboarding process, brand audit, competitor review, content direction, tone of voice, hashtags, and post structure - all delivered as part of your custom brand strategy.
This fee is non-refundable.
A 6-month minimum term applies for this package, which will kick in from the first month of your full retainer fee.
This intentional approach means your content is rooted in clarity and aligned with your brand & goals - not rushed.
Premium Package
For established brands who want full-spectrum content creation, personal support, and an expert team driving visibility, engagement, and conversions across all touchpoints.
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This package is designed for brands who are scaling and need expert content support across multiple platforms - with a strong focus on building audience trust, improving visibility, and nurturing leads through regular email and SEO-optimised blog content.
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5 x Instagram posts per week
5 x Instagram Stories per week
4 x branded newsletters or email marketing campaigns per month
3 x Google My Business posts per week (location-focused & SEO-optimised)
2 x SEO-optimised blog posts per month (400–600 words each)
30 mins of organic engagement per week (likes, comments, shares and replies to build visibility and interaction within your community)
Monthly 30-minute strategy & performance check-in call
Dedicated account manager with direct WhatsApp support (available twice per week for fast-turnaround queries)
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From £2,499/month (inclusive of VAT)
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To ensure we’re building on a solid foundation, all new retainers begin with a full onboarding process and bespoke strategy development. This is charged at a one-time fee of £600, payable at the point of booking to secure your start date.
This covers our full 1-month onboarding process, brand audit, competitor review, content direction, tone of voice, hashtags, and post structure - all delivered as part of your custom brand strategy.
This fee is non-refundable.
A 6-month minimum term applies for this package, which will kick in from the first month of your full retainer fee.
This intentional approach means your content is rooted in clarity and aligned with your brand & goals - not rushed.
content shoot integration
As part of our ongoing support, content sessions can be built into your retainer to ensure your visuals stay aligned with your strategy.
By planning regular shoots throughout the year, we’re able to create content proactively - keeping your brand consistent, your messaging clear, and your marketing running smoothly without the usual pressure of creating content on the go.
Investment: £85 + VAT per month
(Equivalent to £255 + VAT per quarterly session)
Preferred rate for retainer clients - saving £80 + VAT across the year compared to standalone bookings.
What’s included:
Quarterly 90-minute content sessions
Professional photography and iPhone video
Creative direction throughout
Content captured for Reels, Stories and grid
25–40 edited images per session
All raw video clips supplied
Content edited and scheduled into monthly content calendars within the scope of your retainer
By integrating content into your retainer, we ensure everything we create works together - keeping your brand consistent, your messaging aligned, and your marketing running smoothly.
For full details on content sessions, please see our Content Shoots page.
our process
A considered, strategic approach - designed to build your marketing on a strong, aligned foundation.
01. DISCOVERY & CONSULTATION
We begin with a consultation to understand your business, goals and current marketing. This allows us to ensure the right level of support and confirm the most suitable package for your needs.
02. PROPOSAL & BOOKING
Following your consultation, you’ll receive a tailored proposal outlining the recommended scope of work. Once you’re ready to proceed, you’ll sign your contract and secure your start date with the onboarding fee.
03. ONBOARDING & ASSETS
You’ll gain access to your Client Portal, where you’ll complete your onboarding questionnaire and upload your brand assets. This ensures we have everything needed to begin building your strategy with clarity and direction.
04. STRATEGY & DEVELOPMENT
All new retainers begin with a dedicated strategy phase. Over the course of your first month, we carry out a full audit of your brand and current marketing, alongside competitor research, to develop a bespoke content strategy tailored to your business. This ensures your marketing is built on a strong, considered foundation - not rushed or reactive.
05. CONTENT & MANAGEMENT
With your strategy in place, we move into ongoing content creation and management. Your content is created, scheduled and managed in line with your strategy, ensuring your brand shows up consistently and cohesively across your platforms.
06. ONGOING OPTIMISATION & SUPPORT
As we work together, we continuously refine your content based on performance and insights. This ensures your marketing evolves alongside your business, supporting long-term, sustainable growth.
the details
Everything you need to know about working together - from onboarding and timelines to additional support.
Our retainers are designed to feel structured, supportive and flexible, while ensuring your marketing is built on a strong, strategic foundation.
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All new retainers begin with a dedicated onboarding and strategy phase.
Investment: £600 (one-time fee)
This initial stage allows us to fully understand your business, refine your positioning and build a bespoke strategy that guides all content moving forward.
This fee is payable upon booking to secure your start date and is non-refundable.
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A minimum 6-month term applies to all Social Media & Marketing Management packages.
This ensures we have the time and consistency needed to implement your strategy effectively and deliver meaningful, long-term results.
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For any work outside of your monthly retainer, we offer flexible additional support at an hourly rate.
Hourly Rate: £40 + VAT
This applies to:
One-off tasks or standalone projects
Additional content or design work
Website updates
Blog writing
Extra support during busier periods
Time is tracked and billed accordingly, with clear communication and estimates provided upfront so you always know what to expect.
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For clients on an ongoing Social Media Management package, content sessions can be seamlessly built into your monthly retainer.
We schedule quarterly shoots to ensure your visuals remain current, consistent and aligned with your overall strategy - removing the need to book sessions ad hoc.
Investment: £85 + VAT per month
(Equivalent to £255 + VAT per quarterly session)Preferred rate for ongoing clients - saving £80 + VAT across the year compared to standalone bookings, while keeping your content consistent and professionally managed.
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We work collaboratively with you throughout your retainer, maintaining clear and consistent communication. Content is planned in advance, with opportunities for review and feedback to ensure everything aligns with your brand and goals.
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Our process is designed to be intentional from the outset - ensuring your content is rooted in clarity, aligned with your brand, and built to support sustainable growth over time.
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Item description
frequently asked questions
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Social media management is just one part of digital marketing. It focuses specifically on managing your brand’s presence on platforms like Instagram, Facebook or LinkedIn - including content creation, scheduling, engagement and analytics.
Digital marketing, on the other hand, takes a broader approach. It can include email marketing, SEO, blog writing, Google Business optimisation, ad strategy and more - helping you reach your audience across multiple touchpoints with a cohesive strategy. Many of our packages combine both for maximum impact.
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Our three core packages are designed to suit different stages of business growth - and with over 10 years of expertise, we've been able to refine the perfect combinations of strategy, content, and support to get results. That said, we understand that no two businesses are the same. If a particular package doesn’t feel like the perfect match, we offer optional add-ons and can adjust certain elements to create a more bespoke setup tailored to your goals.
Please note: our minimum monthly retainer is £795 (inc. VAT), regardless of package customisation.
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Once your booking is confirmed with a signed agreement and onboarding fee, we’ll send over a checklist, brand questionnaire and shared asset folder. From there, we’ll audit your platforms and build your bespoke social strategy. Only once this has been approved do we begin creating your content and planning your feed - so everything is done intentionally and aligned from day one.
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Yes - all of our social media/marketing retainers have a 6-month minimum term. We find this is the sweet spot for delivering results, building momentum and forming a strong, long-term partnership.
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After the initial 6-month term, your contract rolls on monthly. Should you wish to cancel, we require 2 calendar months written notice. This is due to working in advance with our content calendars and planned posts.
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Yes! You’ll receive a monthly preview of your content in advance, giving you time to review and request amends. We include two rounds of reasonable revisions as part of your package. Once approved, we’ll schedule everything for you.
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We specialise in working with passionate, purpose-driven brands across a range of industries. Our core areas of expertise include:
Aesthetics & skincare
Styling & fashion
Lifestyle & wellness
Coaches & creatives
Wedding planners, stylists & suppliers
If you don’t fall into one of these categories but feel aligned with our approach, we’d still love to hear from you - we tailor every strategy to suit your business.
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Yes - we work with businesses across the UK and internationally. All communication and onboarding can be done virtually, and we adjust our content schedules to suit your timezone where needed.